From September 22 to 26, Messingschlager opened its doors at its Baunach location for this year's Inhouse Show. Over 50 customers from all over europe accepted the invitation and took advantage of the opportunity to learn about numerous new products, services, and current developments in a relaxed atmosphere.
The focal point of the event was the newly designed showroom, which was presented to the public for the first time. It provided the ideal setting for personal discussions, individual advice, and intensive exchange with experts from our partners Yamaha, ROTOR, Pinion or Fahrwerker. Here, new products such as the QORE drive unit from Yamaha or the ROTOR Uno wireless groupset could not only be inspected, but also experienced and tested.
"The response was consistently positive. The high occupancy of our meeting rooms and the consistently in-demand sales team reflected the keen interest and intensive conversational engagement of our guests. The trade fair provided the ideal setting for in-depth technical discussions and individual consultation," says Marketing and Sales Director Bernhard Schambeck.
"The in-house exhibition once again underscores the importance of personal dialogue and demonstrates how important it is to create space for encounters and inspiration. We thank all visitors for their interest and look forward to continuing the dialogue in the coming weeks," emphasizes Managing Director Christoph Bantle.
The new showroom will remain open to interested resellers and B2B customers over the coming weeks and months. It offers the perfect opportunity to discover new products from all distribution and own brands and to dive deeper into Messingschlager's three business areas: Bike Parts, Bike Solutions and Bike Support.
